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[New Job Vacancy] Content Marketing Manager job in Asset Panda, (Frisco, TX 75034) – Jobs in Frisco, TX 75034

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Job Opening details:-
Company Name :-
Asset Panda
Position Name :-
Content Marketing Manager
Company Location :-
Frisco, TX 75034
Job Category :
 Content writing jobs

Full Job Description :-
Asset Panda is a fast-growing SaaS/Mobile company founded in 2012. Our technology empowers organizations to track and manage their assets in a highly configurable platform that easily adapts to their processes and workflows. Our mission is to save our clients time and money so they can reinvest in their people, mission, and communities. Our culture is innovative and 100% remote.In this position, you will develop and steer the content creation process for our brand story with the goal of driving new business and developing new opportunities within our existing client base.You will be responsible for creating or outsourcing internal and external content that is designed to inform and effectively communicate the value of our product and the mission of Asset Panda. You will work closely with the team to monitor content performance and adapt strategies as needed to improve client retention metrics and lead flow through the inbound funnel.Main Responsibilities:

Craft interesting, well-researched, content to drive traffic, engage and convert target customers, and improve shared content across social media channels. Content will include white papers, blog posts, website copy, eBooks, case studies, webinars, videos, presentations, speeches, and other content as needed.
Lead research to drive thought leadership that fuels white papers, webinars, press, awareness, and a reputation of Asset Panda as a thought leader and information resource.
Manage and create goals for all third-party vendors and brainstorm with team members to develop new methods to build our brand’s online presence through social media and linkable assets.
Develop and maintain style guidelines and Asset Panda’s “brand voice.”
Review and edit content for messaging, style guidelines, brand consistency, and voice. Provide education and guidance to ensure high quality writing for all Asset Panda content.
Work with design team, technical writer, and software training specialist to align content with branding guidelines.
Manage Asset Pandas social media strategy and presence to grow followers and engagement.
Work with team and third-party vendors to identify and execute on additional content distribution opportunities.
Work with team to track analytics for content engagement and report on progress towards goals.
Coordinate with partners, thought leaders, and other third parties to produce high quality joint content programs.
Build and manage editorial calendar for blogs, social media posts, and other content.
Identify opportunities for local and international recognition and complete applications accordingly.
Define, write, edit, and proofread layouts and content for ad campaigns, release notes, webinars, website landing pages, and product launches.
Work with marketing team to ensure website content aligns to marketing messages, ensuring that content posted is engaging, on-brand, and performance measured.
Oversee internal marketing communication and ensure that insights are integrated into current and future strategies.

Required Skills/Abilities:

Excellent written skills for online and print.
Excellent communication and collaboration skills.
Strong initiative to seek out new projects and opportunities.
Proficiency in social media platforms such as Facebook, Twitter, Linkedin and Instagram.
Ability to thrive in a fast-paced, deadline-driven team environment with shifting priorities.

Education & Experience:

Bachelor’s Degree in Communications, Journalism, English, or related field.
5-7 years of experience in marketing, communications, or writing-focused roles.
Experience working with a SaaS platform is preferred.


Asset Panda pays the employee-only premium for medical, dental, and vision coverage.
Asset Panda paid life insurance policy.
401k matching.
HSA employer contribution.
Unlimited PTO.

Job Type: Full-time

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