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Job Opening details:-
Company Name :- HSBC
Position Name :- Digital Copywriter/RBWM Management
Company Location :- Pune, Maharashtra
Job Category : Content Writing jobs
Full Job Description :-
The health and safety of our employees and candidates is very important to us. Due to the current situation related to the Novel Coronavirus (2019-nCoV), we’re leveraging our digital capabilities to ensure we can continue to recruit top talent at the HSBC Group. As your application progresses, you may be asked to use one of our digital tools to help you through your recruitment journey. If so, one of our Resourcing colleagues will explain how our video-interviewing technology will be used throughout the recruitment process and will be on hand to answer any questions you might have.
Some careers have more impact than others.
If you’re looking for a career where you can make a real impression, join HSBC and discover how valued you’ll be.
HSBC is one of the largest banking and financial services organisations in the world, with operations in 64 countries and territories. We aim to be where the growth is, enabling businesses to thrive and economies to prosper, and, ultimately, helping people to fulfil their hopes and realise their ambitions.
Principal responsibilities/Job Intro/ Role Context/ Detailed Job Description
The WPB strategy has a stated objective to make HSBC an upper quartile / decile provider of digital services to WPB customers. Over the next 5 years this strategy will increase the percentage of Digitally active WPB customers in excess of 500% (c.70% from current 15%).
As part of HSBC’s WPB Digital Strategy, markets continue to build their local digital teams and capability to build world class digital products and features as well as ensure we maximise our opportunities for customer engagement through our digital channels and staff.
Support User Experience & Design as well as the wider Digital teams by creating clear, elegant English (potentially other native languages too), with suitable communication for international audiences from a variety of backgrounds, for all devices supported by the global operation.
Lead User Experience & Design as well as the wider Digital teams by creating clear, elegant English (potentially other native languages too), with suitable communication for international audiences from a variety of backgrounds, for all devices supported by the global operation.
Support production of high-quality and accurate copy across print, digital and social channels.
Support production of marketing- and service-related digital messaging working within rigid restrictions and guidelines.
Support production of long and short form copy appropriate
New services and propositions meet key KPIs for sales, servicing and satisfaction
Delivery within scope, budget and timelines
Process optimisation and speed to market
Be an effective team player through communication, performance management, development plans and reward/recognition practices.
Cultivate an environment that supports diversity and reflects the HSBC brand.
Produce a well-defined recruitment plans, identifying the key milestones and assigning responsibilities/resources where appropriate
Communicate plans with key stakeholders
Operational Effectiveness & Control
Consistent, open communication between members of Group Digital and other key contacts
A common shared plan and approach
People experience in customer focused organizations, in disciplines such as Digital, Design or product management, with leadership skills motivating and inspiring others to excel
English copywriting qualifications or equivalent
Experience of User Centred Design methodology and its practical implementation
Expert in best practice when writing for the web
Understanding of user experience and web best practice
Experienced in multi-channel content creation (web, print, mobile, tablet)
Familiar with the use of prototyping tools, basic Photoshop skills and word-processing software
Subject matter expertise of channel, including technical, commercial, marketplace and customer considerations
Innovative – the ability to approach things differently or do different things to deliver goals
Strong communication skills, both written and verbal, to explain complex or technical issues
Good relationship management skills to satisfy a wide range of internal and external customers with conflicting priorities
Good time management and prioritisation of projects and tasks
Experience working with agencies, particularly for usability testing
High levels of resilience and self-motivation.
You’ll achieve more when you join HSBC.
HSBC is an equal opportunity employer committed to building a culture where all employees are valued, respected and opinions count. We take pride in providing a workplace that fosters continuous professional development, flexible working and, opportunities to grow within an inclusive and diverse environment. We encourage applications from all suitably qualified persons irrespective of, but not limited to, their gender or genetic information, sexual orientation, ethnicity, religion, social status, medical care leave requirements, political affiliation, people with disabilities, color, national origin, veteran status, etc., We consider all applications based on merit and suitability to the role.”
Personal data held by the Bank relating to employment applications will be used in accordance with our Privacy Statement, which is available on our website.
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