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Job Opening details:-
Company Name :- Gordon Food Service
Position Name :- Digital Marketing Web Content Specialist
Company Location :- Chicago, IL
Job Category : Content writing Jobs
Full Job Description :-
Welcome to Gordon Food Service! We are excited that you are thinking about opportunities with us, and we have an amazing story to share. See below for a quick glance of who we are and the impact you could have on the food service industry. There’s a seat at our table for you…
Come help our Digital Marketing Team champion a “Customer is King” environment… See additional details below!
We are looking to on board a Digital Marketing Web Content Specialist for our US Digital Marketing Team! This role will work across the organization’s multi-channel marketing efforts, specifically leading the technical development, design and execution of multiple web properties’ content. This individual will have very strong writing and editing abilities and can leverage internal and external data to inform our content roadmap. The position utilizes digital marketing tools and our content management system to accomplish these initiatives daily.
In this role you will showcase your skills by:
Leading ongoing website modernization project, which includes:
Coordinating content creation and page design
Implementing SEO best practices
Supporting web strategy, content and design for GFS subsidiary companies and partner sites
Creating and managing business process and collaborating with key partners to ensure page content is up-to-date
Ongoing web-page audits and subsequent content consolidation
Identifying and partnering with cross-functional teams to drive strategy and/or execution. Leading conversations with internal teams and external vendors or suppliers and helping design and implement their digital marketing strategies.
Supporting SAFe / Agile Digital Marketing Product Manager and Owner and providing project management / AGILE support for digital marketing web initiatives.
Supporting strategic product roadmap and executing web content updates, edits, and additions.
Broad experience and understanding of content management systems.
Partnering with the analytics team to ensure tagging and analytics are configured correctly on digital marketing campaigns and content.
Participating in the co-creation of a multi-channel web strategy. Partnering with web producers, analytics and developers for feature and functionality needs to execute activities.
Leading and coordinating direction of content contributors, and other marketing teams, UI / UX, web producers, and developers to create and update website pages/sections to meet the business and visitor goals.
Working with subject matter experts to gather information for marketing writing and editing
Leading candidates will have:
A minimum of three (3) years previous experience in digital marketing or an equivalent combination of education, training, and experience
Bachelor’s Degree in Computer Science, Marketing, Business, Communications or a related field (preferred)
Proven advanced skills in editing and writing content for digital presentation – emails, landing pages, social posts, and web content
Salesforce Marketing Cloud email platform and email testing services Drupal Sitebuilding
Drupal CMS experience
Familiarity within the Drupal Content Management System (CMS) to create custom solutions and advise developers on recommended options
Ability to train users on using CMS and foster their adoption of the tool
Website personalization engines or experience with A/B or multivariate testing a plus
Experience writing and editing content for B2B/B2C eCcommerce is a plus
Version Control Systems including GIT and Subversion
Familiarity with tagging and data analysis within Google Analytics 360, MicroStrategy, MarketingCloud, Social Studio, marketing automation journey building, drip campaigns, email analytics, social advertising and analytics, content management systems
Ability to make updates in other Content Management Systems such as WordPress
Adobe Creative Cloud (Photoshop, Illustrator, Acrobat Pro)
BE PART OF AN AMAZING CULTURE WHERE WHAT MATTERS TO YOU, MATTERS TO US!
Gordon Food Service values our customers and understands that their success is largely dependent upon their workforce. To demonstrate our commitment to our partnership, we will require any candidate who works for a Gordon Food Service customer to provide a letter of support from their management if they are selected for the interview process.
Gordon Food Service is an equal opportunity employer.
All qualified applicants and employees will receive consideration for employment, or in terms or conditions of employment, without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, status as a protected veteran, or status as a qualified individual with disability. The EEO is the Law poster is available here:
. If you require reasonable accommodation for any part of the application or hiring process due to a disability, please submit your request to email@example.com and use the words “Accommodation Request” in your subject line. Please keep in mind this method is reserved for individuals who require accommodation due to a disability.
All Gordon Food Service locations are tobacco-free. Gordon Food Service is a drug-free workplace and drug tests all employees.
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