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[New Job Vacancy] Long-Form Content Writer job in PetPartners, (Remote) – Jobs in Remote

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Job Opening details:-
Company Name :-
PetPartners
Position Name :-
Long-Form Content Writer
Company Location :-
Remote
Job Category :
 Content writing jobs

Full Job Description :-
Remote
SUMMARY
If you thrive in a fast-paced, creative and highly collaborative environment and are passionate about pets this job is for you! PetPartners is on the cutting edge of an explosive growth market, as pet insurance starts to take off after seeing strong development in Europe. We manage a diverse portfolio of assets including the American Kennel Club and PetPartners Pet Insurance brands, a pet health and welfare mobile app, and a veterinarian-curated website generating over 1 million unique visitors each month. We are now seeking a world class strategic long form content writer to oversee development and execution of web content for our digital properties to drive organic search rankings and pet insurance sales
ESSENTIAL DUTIES AND RESPONSIBILITIES

Reports to the Director of Monetized Content. Partners with this role and the Head of Strategic Communications and Channel Marketing to help draft our annual marketing plans and multi-year strategic plans, grounded in our short- and long-term enterprise objectives, goals and strategies
Responsible for long form content (blogs and articles for AKCpetinsurance.com; PetPlace.com; email copy; press releases and web and collateral copy that is both educational and persuasive)
Through diligent oversight and testing, partners with our Design team to ensure we continue to improve the quality and efficacy of our long form content
Works closely with our soon-to-be hired marketing data scientist to establish and monitor our marketing and sales scorecard to ensure we meet or beat all key metrics
A clear thinker and outstanding editor, this role brings superb communication skills and an ability to make the complex simple and easily understandable
Excellent research and interviewing skills
Serves as a subject matter expert in pet insurance, and in all consumer data and research, helping to educate the organization. Ensures all our work reflect relevant consumer insights and hits our audience both in the heart and in the head
Helps oversee new research studies and custom polls to feed content, as needed
Develops and oversees implementation of a robust test plan that ensures we are experimenting with new strategies and tactics (e.g., expert content on dogs at work, breeder-friendly vets, etc.)
Other duties and projects as assigned

SUPERVISORY RESPONSIBILITIES

Helps oversee work of freelance writers and veterinary consultants

REQUIREMENTS

5+ years in strategic communications at a high growth company
Portfolio that demonstrates flexibility of style and ability to write persuasive sales and marketing content vs objective journalism
Experience optimizing content for search engines
BS/BA required, preferably in strategic communications or English

TRAVEL

Up to 30% of time for cross-departmental collaboration with team members in our offices in Phoenix, Raleigh and Chicago and to American Kennel Club in NYC and partners across country

BENEFITS

Comprehensive High Deductible Health Plan with Employer Contribution supported HSA Account
Three times salary for Life Insurance paid by employer
Group disability
Company Matching for 401k and IRA contributions
Paid Vacation / Personal / Sick / Holidays

Job Type: Full-time
Benefits:

401(k)
401(k) matching
Dental insurance
Flexible spending account
Health insurance
Health savings account
Life insurance
Paid time off
Vision insurance

Schedule:

Day shift

Education:

Bachelor’s (Preferred)

Experience:

Long-Form Writing: 3 years (Preferred)
Marketing: 3 years (Preferred)

Work Location: Remote

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