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Job Opening details:-
Company Name :- Boston Proper
Position Name :- Senior Creative Content Writer
Company Location :- Boca Raton, FL 33487
Job Category : Content writing jobs
Full Job Description :-
We hold our people, our customers, and our brand in the highest regard. Our people drive our businesses, so we strive to attract the best in our industry. They have different life experiences, educational and cultural backgrounds, but they share many things in common: a commitment to teamwork, to growing great brands, and to building a future full of possibilities.
At Boston Proper, we put our passion and expertise into everything we do. You’ll find it in our commitment to unique designs and polished looks that help women feel as fearlessly feminine and as beautifully powerful as they are.
We are searching for a Senior Creative Content Writer. Reporting to the SVP of Marketing and Ecommerce, the Senior Creative Copywriter will be responsible for owning the development and execution of content to support high-visibility campaigns and holistic multi-channel communications through the customer journey. This includes constant optimization of the content across multiple channels and ongoing development of high-value, relevant and engaging content that strongly positions the Boston Proper brand and elevates our profile across customer segments and communication channels.
Lead the development and extension of brand voice for Boston Proper to become distinctive, recognizable and unique, continuously honing and pushing the brand to go further
Responsible for leading ideation, development and delivery of key seasonal content and themes, including catalog, web, PR, Influencers, etc. in deep collaboration with cross functional partners (Creative, Merchandising, Design, Marketing and Leadership).
Drive relevant focused storytelling, cross platforms, to create and enhance synergies between product, copy and imagery.
Lead and ideate product names and description structure to help communicate benefits of the product.
Write catalog themes and headlines, customer background, log lines and longer form content as assigned and required (blogs, video scripts, press releases, speeches and interviews)
Write compelling, polished, fashion-authoritative and exciting copy that captures our audience’s attention for a variety of channels including email, catalog, web, social media, and digital advertising, maintaining brand consistent style and voice across all content mediums
Work with cross functional creative team to innovate and extend the brand voice in new ways as we grow and expand into new channels.
Ensure the quality, grammar and accuracy of all copy prior to completion.
Bachelor’s degree with a fashion, journalism, creative writing or English emphasis or the equivalent in related work experience
7+ years’ experience of writing high-end fashion copy preferred
Strong understanding of direct selling/advertising and copy’s role
Portfolio of work containing short and long-form content (e.g. content written for the web, whitepapers, and/or blog postings)
Strong time management skills with ability to prioritize tasks, manage workflow, adapt quickly to changing priorities, and balance short-term needs with long-term strategic initiatives
Work in a productive and effective manner in a fast-paced, deadline-driven team environment
Team player with ability to effectively work with multiple cross functional partners
Ability to evaluate creative concepts and clearly execute on creative direction
Strong writing, grammatical, and proofreading skills
Detail-oriented, organized, and dependable
A passion for fashion, e-commerce and the Boston Proper brand
Onsite work in Boca Raton Headquarters
401k with company match
Competitive Medical, Dental, Vision and Life/ADD Insurance
Flexible and generous Paid Time Off policy
Boston Proper Values
Team loves to work hard and have fun
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