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[New Job Vacancy] Social Media Manager job in Unnati, (Delhi, Delhi) – Jobs in Delhi, Delhi

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Job Opening details:-
Company Name :-
Unnati
Position Name :-
Social Media Manager
Company Location :-
Delhi, Delhi
Job Category :
 Content Writing jobs

Full Job Description :-
Social Media Manager| Now&Me| Delhi

Experience: 2.0 – 6.0 Years | CTC: Confidential | Functional Area: Community Engagement;Digital Marketing | Industry: Dot Com/ Online media/ Internet; Mental Health Care | Location: Delhi, Delhi

About the Company:

Now&Me is a mental health startup that helps people to express themselves, share experiences and find comfort in the company of one through their online platform. The startup focuses on addressing an issue that is often brushed under the carpet and rarely spoken about. Young womenpreneurs Bani Singh and Drishti Gupta founded the startup in 2018 to destigmatize conversations around mental health and offer comfort to people through its online community.
Now&Me platform has become widely popular. So far it has more than 4 million users from across 180+ countries. Their well-managed online portal has made it a trustworthy space for people to find solace and comfort.

https://www.linkedin.com/in/bani-singh/

https://www.linkedin.com/in/drishti-gupta/
https://www.facebook.com/nowandme

https://www.instagram.com/nowandme/

https://www.womenentrepreneurindia.com/news/women-led-mental-health…
https://yourstory.com/herstory/2021/06/mental-health-startup-nowme-…

Skills: social media management, social media marketing, digital marketing, community management skills, storytelling

About the Job

Key deliverables for the Social Media Manager would be to give creative direction to our social media channels, primarily manage our Instagram and Twitter accounts, and drive growth and user conversions on Now&Me by leveraging social media

What will you do:

Understand the emotional value that our product brings in the lives of people, and communicate the perceived value of our product to potential users
Create social media strategy – what is the goal of our social media presence and how you intend to get there
Give creative direction and manage our Instagram and Twitter accounts
Implement a successful Reel marketing strategy
– Work with other branches of marketing in our company to integrate social media with all marketing channels – product-led growth and SEO

Manage social media campaigns and day to day activities
Develop benchmark metrics to measure the results of social media programs
Analyze and evaluate social media campaigns and strategies
Report on effectiveness of campaigns
Monitor trends in social media
Monitor the activities of main competitors in social media
Monitor social space for brand and related topics and conversations
Understand how the social media impacts search traffic
Track the initiatives and measure week over week progress
Come up with various ideas and strategies to sustain the growth

What you need to have:

2+ years of experience in social media marketing, preferably in a related industry [B2C products/Social products/Consumer Apps/Mental Health]
A solid understanding of the use of a range of social media platforms, particularly Twitter and Instagram
Experience with Instagram Reels
Strong copywriting and editing skills suitable for each platform, from knowing how to write a successful tweet to using effective storytelling techniques
Ability to create cutting-edge social media and digital marketing content
Are on top of social media trends and pop-culture
Excellent written and verbal communication skills
Creative skills for contributing new and innovative ideas
Excellent team working, collaboration and networking skills
Online community management skills to strike the balance between publicity and stimulating direct discussion with potential and actual users
Ability to develop, organize, and maintain process documentation
Prefer working in a collaborative, cross-team capacity. This role requires you to work across functions and departments
Ability to effectively prioritize and manage your time to address multiple responsibilities in a fast-paced, startup environment
Metrics-driven and analytical; proven ability to prioritize, drive, and achieve results
Self-starter and organized with the ability to prioritize and manage work independently
An eye for good design and aesthetics
Proactive and resourceful with a ‘can-do’ attitude
Passionate about mental health
Sensitive, empathetic, inclusive

Employment Type: Full time regular | Working Days: Mon – Fri | Work Timings: Regular Day Shift | Education:B.Sc; BA

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